ClientJotun VenueDubai Design Week LocationDubai, UAE Year2026 ServicesCreative Direction, Exhibition
Jotun — Design Week

Jotun — Design Week is a colour experience pavilion: a circular architectural landscape formed by curved walls at different heights and colour blocks drawn from the collection. At its centre, an intimate circular room creates a moment of pause, housing an immersive experience where visitors discover the new collection.

Outside, a modular bus-station and seating landscape turns solid colour blocks into benches, platforms and protective walls that filter wind and provide shade. A simple architectural system makes colour both identity and function.

Jotun — Design Week
Jotun — Design Week
Jotun — Design Week
Jotun — Design Week
Jotun — Design Week
Jotun — Design Week
Jotun — Design Week

Project information

Jotun — Design Week is a colour experience pavilion: a circular architectural landscape formed by curved walls at different heights and colour blocks drawn from the collection. At its centre, an intimate circular room creates a moment of pause, housing an immersive experience where visitors discover the new collection.

Outside, a modular bus-station and seating landscape turns solid colour blocks into benches, platforms and protective walls that filter wind and provide shade. A simple architectural system makes colour both identity and function.

Credits

Art direction

Dune Studios

Photographer

Aylul studio

Marketing agency

Amphora

More work